Brand Partnerships

Partnering with brands to create on-camera content that connects with a defined audience and delivers commercially.

With an established and engaged audience, I create content that feels native, considered and aligned with brand objectives.

This is not influence for the sake of it. It is strategic representation designed to support campaign performance.

How we can work together

  • Paid Campaigns

    Performance-led content created for organic and paid amplification.

  • Ambassador Partnership

    Long-term brand alignment delivered with consistency and credibility.

  • Event & Campaign Representation

    On-camera presence that bridges strategy and audience connection.

When audience insight outweighs audience size

Role
On-camera creator, campaign collaboration

Jude issued the same paid brief to two creators. One had around 12K followers (me), the other had 83K.

Despite the difference in audience size, the brand chose to scale my version within their paid media strategy due to how strongly it resonated with the target audience.

By focusing on calm, confidence-led messaging, the content connected naturally with viewers.

Impact

  • 433,807 views

  • 225,394 reach

  • 99.3% female audience

  • Scaled within paid amplification

Understanding the audience often matters more than follower numbers alone.

A partnership build on consistency

Role
On-camera creator, creative direction

Overview
Pearson’s Enfield required content that could gradually reposition the brand while maintaining trust with existing customers.

Through ongoing lifestyle-led content and confident midlife representation, engagement increased and the brand began attracting a new audience.

The partnership has continued for more than three years.

Impact

  • Consistent engagement above baseline

  • Regular product enquiries through content

  • Long-term collaboration

Consistency builds brand trust over time.

For partnership enquiries and media kit requests: